The Israel Camerata Jerusalem
It is not everyday that we get to design a poster containing the names Bethoven & Vivaldi. It was of great fun and honor for us to work with The Israel Camerata Jerusalem on this show series.
The performances took place in unique locations: the YMCA legendary hall in Jerusalem, and the Alma hall for the arts in Zichron Ya’akov, which sits on a cliff right above the sea.
So for branding, the crowd in Jerusalem got a bright unapologetic yellow, catching the eye and wins your attention. The northerners received a gentle blue appropriate for the area’s tones. As for the three dimensional violin – we took it apart and put it back together again. Just right.